Hey earth muffins! While thrifting is always my number 1 choice when it comes to purchasing new clothes, I have been curious lately to see if “normal” fast fashion companies are getting better when it comes to sustainability. H&M is the first brand I think of that broadcasts it’s sustainability values to the world, so I wanted to take a look into their eco-friendly clothing line – Conscious Choice.
What is H&M’s Conscious Choice Line?
According to the H&M website, pieces “created with a little extra consideration for the planet” are labeled as part of this “exclusive” line. In order to qualify for this range, each product must meet the following:
Hey earth muffins! With a big boom in sustainable fashion companies, there has been an increase in clothing created from deadstock fabric. You might be asking yourself, “Well, what exactly is deadstock?”. I was doing some reading on it recently, so I thought it would be a great post to write. Here is the truth about deadstock!
What is Deadstock Fabric?
“Deadstock fabric” encompasses numerous things:
Unsold fabric from mills
Overstock (fabrics that did not sell)
Scraps from production runs by brands
Damaged or imperfect fabrics
With the rise in popularity of eco-friendly living, there has been an influx in brands that use deadstock fabric in their pieces. But, is deadstock actually sustainable?
Hey earth muffins! Back in November I wrote a Rothy’s Loafers review, sharing my opinions on shoes I purchased for work. At the same time I ordered from Rothy’s, I also decided to order some flats from Allbirds as well. I’d seen a ton of advertisements about Allbirds’ sustainable running shoes, but they also have other types of shoes as well. Just in case I didn’t end up liking my Rothy’s shoes (which definitely was not the case!), I wanted to have another option to wear to the office. Now that I’ve worn them throughout the past few months, here is my Allbirds Flats review!
What I Love About my Allbird Flats
First of all, I love that this company is truly sustainable. The shoes themselves are made from eucalyptus tree fiber, which is not a synthetic material. Most shoes are made from plastic synthetics which obviously isn’t great for the planet. The company is built off of good sustainability practices – they even have a 7 topic “sustainability” section on their website! You can see their attention to being eco-friendly when you receive your shoes in the mail. The box is perfectly sized for your pair of shoes and everything that is used as packaging can be recycled!
Hey earth muffins! If you have been following my blog for a while, you will know that a month or so ago I started a new job. With this position I was required to head back into the office after a year of remote work… Which left me realizing that I had absolutely no shoes to wear! 😬 I wanted to stick with my sustainability morals; so, I ended up purchasing a pair of loafers from the brand Rothy’s. This company has been on my radar, and I thought this was the perfect opportunity to try out a pair of their shoes. Here is my Rothy’s loafers review – let’s jump right into it!
What I LOVE About My Rothy’s Loafers
First off, a huge plus is that this brand is extremely sustainable! They create the shoe material from recycled plastic water bottles. The foam in the insoles is algae-based – which is a renewable resource. The shoes are made in a process that minimizes waste. AND the brand is starting a recycling program this year to reduce their shoes from going to the landfill. It is quite impressive all the things Rothy’s is doing to stay true to its sustainablility values! Even when they ship your shoes, the box is perfectly sized to fit your pair without having any extra packaging or padding. I love to see brands that care so much!
Hey earth muffins! On my journey towards living a low waste lifestyle, I was introduced to the sustainable fashion movement. It is pretty exciting that more people are opting out of fast fashion to explore other, more eco-friendly, options. I absolutely love sustainable fashion, so I wanted to share a post of all the ways you too can participate in the movement. Before we jump into examples of sustainable fashion, I thought it would be best to briefly explain the term “sustainable fashion“… Let’s jump right into it!
What Exactly is Sustainable Fashion?
According to the Internet, “sustainable fashion is a movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity and social justice.” One of its main goals is to encourage the use of eco-friendly (possibly biodegradable) fabrics that have less of an impact on the environment. It isn’t just about the actual clothing though. The movement cares about the whole production process, who produces it, and the life span of the piece before it reaches the landfill. You don’t just have to buy from sustainable fashion brands to participate in the movement! There are many other great ways that I love to embrace it as well.
Hey earth muffins! When I started my journey towards being more sustainable, I vowed to refuse all fast fashion and opt for secondhand options instead. So far, this has been super successful – I don’t even miss fast fashion at all! 😊 Today I wanted to talk about some fast fashion “faux pas” that our society needs to change. In order to embrace more sustainable fashion, we need to shift our mindsets into new ideas about what we wear and how we take care of our clothes. Let’s jump right into the post!
Once something rips, it is done for. ➡️ Let’s get into the habit of mending our clothes!
The first fast fashion faux pas I want to discuss is the idea that your clothes are “unworthy” once they show some wear. This is stupid for multiple reasons. The quality of most clothing has decreased over the past decade or so. Therefore, they aren’t going to look exactly how they were when you purchased it for long… But that doesn’t mean you need to toss them into the donation bin. Take care of your clothes and mend everything that is easy to fix: sew up small holes, replace buttons, hem pant legs, etc. Why throw away your favorite pieces of clothing just because they aren’t “perfect” anymore?
Once you wear an outfit somewhere, you can’t wear it again. ➡️ Let’s join Lizzie McGuire as outfit repeaters!
Obviously, it isn’t a fast fashion faux pas to wear the same shirts and pants occasionally; however, it seems like once you wear certain things (such as a formal dress to a dressy event) you aren’t “supposed” to wear it again. I hear people talking about how they must go shopping for a new outfit for each event. If you want to do this, then I suggest getting secondhand clothing instead. Or, just use what you already have in your closet! It is so much more sustainable and eco-friendly to not over consume and continue to wear the same outfits again and again. Be a proud outfit repeater!
Secondhand fashion can’t be “cool”. ➡️ Secondhand fashion is the coolest!
I think there has been a big shift in this faux pas over the past few years with the rise of thrifting platforms such as Depop and ThredUp. However, many people still believe that secondhand shopping is “gross” and “uncool”. You can obviously argue that fast fashion is the most uncool form of fashion out there for the planet – the statistics don’t lie! I also think that you can make thrifted pieces totally in style – check out this guide on how to make secondhand fashion trendy!
Final Thoughts on Fast Fashion Faux Pas
Overall, I think there are many fast fashion faux pas that must be changed in our society to ensure a more eco-friendly future for the clothing industry. Take the time to mend your clothes when they become a little worn. Become a proud outfit repeater! And learn how to make your secondhand fashion finds as “cool” and “trendy” as the crappy fast fashion pieces on the market. Slow fashion is a remarkable thing, and I highly recommend everyone do their best to reduce their impact on Mother Earth by shifting their mindsets around these faux pas. What do you do to take care of your clothes? Comment below!